27 Nov 2012 Smokin’ Hot Espresso Calendar – Behind The Scenes Video
The 2012 Smokin’ Hot Espresso calendar is complete. You’d think my job is done when I put the camera away from the final photo shoot. Not even close. A huge portion of work follows. Rewind a couple years ago, when I created the first calendar with the business, I also created a behind the scenes video. The video played at the calendar release party, online, etc. Everyone really loved the video addition to the project, so this time around, it was specifically asked for (to be included). Every photo shoot we had video cameras rolling too. What that equated to was over 20 hours of footage for me to rummage through after we were done shooting the calendar. It was a rush to finish the production of the calendar, then the design of the calendar, and then… with a week before the release party, a BTS video. To the editing room I go… a pile of footage awaiting. Can you get a tan from a computer screen? If so, I should have a really nice “glow” right about now.
This last week, I spent a good majority of it reviewing, selecting, and cutting 20 hours of footage, which I then crammed and timed into a 4-minute song. For some crazy reason, I decided on a high energy, fast-paced song to edit to, which resulted in over 350 cuts in that 4-minute span of video.
The video is by no means a masterpiece, as it is just casual behind the scenes footage. Something to look back on, proof of all of the work that went into it (including the video), and a great way to get the word out about the calendar, hopefully boosting sales. By the way, you can pick-up your copy of the calendar now at any of the Smokin’ Hot Espresso stands.
[jwplayer mediaid=”3298″ width=700 height=418]
A couple thank-yous are in-order from my production end of things. Ross Abplanalp for his video camera work on the BTS video. And as you can guess, Alice, for not only her work behind the video camera as well, but for putting up with my complete absence this last week as I’ve been a troll in the office, editing this project.
I’ll start slowly releasing photos from the project on the blog here over the next few months, along with some insight into the production of the shoots. Until then…